Daybreak Portumna has won the coveted NACS European Convenience Retailer of the Year Award. The award, sponsored by Dover Fueling Solutions (DFS), was presented during the NACS Convenience Summit Europe in Dublin. Located on the main Loughrea Road into Portumna, a rural town in Co. Galway with a population of 1,500, Daybreak Portumna is operated by Mark and Anne Finn. The store was rebuilt in 2019 and reopened in September 2022 to expand its extensive food service offer and seating area.

Judges agreed that Daybreak Portumna is a world-class example of a convenience retail destination that emphasizes the importance of creating a fresh and gourmet food service and shopping experience. Daybreak Portumna is also leveraging technology that brings efficiencies to its day-to-day operations, such as a back-office data analytics solution that highlights sales and margin gaps, the performance of pricing and promotion campaigns, and tracks and compares shelf price to competitor stores. The store also uses electronic shelf edge labels to quickly adjust price, and energy efficient refrigeration and LED lights to help reduce energy consumption.

The NACS Convenience Summit Europe took place from May 30th – June 1st in Dublin. The global event is hosted each year in a different European city and is hosted by U.S.-based NACS.